Swissôtel Al Ghurair Appoints a New Director of Revenue

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Ali Sadiq has been appointed Director of Revenue at Swissôtel Al Ghurair

Swissôtel Al Ghurair is proud to announce the appointment of Ali Sadiq as Director of Revenue at the splendid hotel property located in Deira. Reporting to General Manager Emiel van Dijk, Ali will play a vital role in achieving targeted goals and drive maximum revenue for the hotel.

Ali brings extensive experience with international hotels in revenue management, sales & marketing and food & beverage – all enhanced by a passion for guest services.

Ali held management positions at Marriott Hotels in United Kingdom and Fujairah Rotana Resort & Spa. Most recently, Ali was Director of Revenue at Waldorf Astoria Dubai Palm Jumeirah where he increased revenue metrics by double-digits along with enhancing employee engagement and guest satisfaction.

Ali said: “With over 16 years of experience in the hospitality industry, I am looking forward to the challenge ahead. Swissôtel is a wonderful collection of hotels and it is an exciting time to be more involved in their one and only property in Dubai, particularly as we’re heading towards the peak season.”

Emiel van Dijk, General Manager of Swissôtel Al Ghurair said, “We are delighted to welcome Ali Sadiq in our team. His experience in hospitality is perfectly suited to the role. I look forward to working closely with him.”

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